“Content is King”. This was said by Bill Gates back in the 1980s but it is more important than ever today.
Website content planning is critical to showcase your products and services and is at least as important as the design and structure of the site itself. You should plan for this when you are budgeting for your new website.
We see many customers who have recently redesigned their websites, but they are not receiving the enquiries or sales they hoped for.
This is mostly because rather than hiring a marketing company and developing a content marketing strategy, they hired a web designer who just redesigned the front end of the site, but not the content. Expert website content planning is vital for success.
Any page which we are trying to have Google rank well is called a “landing page”, because that is the place where potential customers “Land” when they enter the website.
It is actually unusual for most customers to start with your Homepage. If our content marketing efforts have worked, they should go straight to the product or service page which gives them what they are looking for.
Every piece of content on a website needs to have some images associated with it to attract both customers and search engines to that page. We are expert at planning the right kind of product or image photography you need to make the very best possible user experience.
Have a look at some of the photo shoots we have help and the results to see what a difference great photos make to your website.
Whether you are on social media sites, or writing blog posts for your own website, the use of video is now a critical factor in your success.
Once you know your target audience, a short video introducing your products and services or how to use them is a great tool for successful content marketing.
We can organise all types of production from small studio product shoots to major corporate image productions spanning different locations and countries.
Have a look at some of our work to see what we can do for you.
We have collected a range of the frequently asked questions from our customers and listed up some of questions and answers. We hope they assist you.
If you can not find the answer you are looking for, please feel free to contact us by phone, email or contact form. We will be happy to help you in more detail.
Our company is run by two foreign B2B marketing experts who have over two decades of local & international experience and a profound understanding of the B2B manufacturing sector in Taiwan.
Unlike many local agencies, we specialize in taking the time to understand your needs and develop tailored solutions that work for your business.
No. Marketing directories are not a good marketing investment and they are being downgraded by Google in search rankings so they have little value. Alibaba has the same issue.
You are paying to be shown to potential customers with all of your competitors right next to you. You would do far better with your own high quality marketing than wasting money on those platforms.
First we will have a couple of meetings to understand your business and the challenges you are facing. This will include competitor and market research.
Then we will plan a marketing strategy for you that includes a fresh new website as well as other services such as SEO and PPC advertising.
After this we will provide you with a quotation for our services.
Yes, we host all of the websites we create ourselves to ensure that you have a smooth experience. We use Google data center servers around the world to provide the most reliable hosting for your website.
We already have Google servers set up in North and South America, Europe and Asia.
No, we will take the time to understand your products, research your competitors and then our expert content writers will create the content for you.
You can focus on selling your products, not writing website content for us.
No. You should not work with the same marketing company as your competitors. It makes no sense as there is a high risk of your sensitive business and product information being leaked to your competitors if you do this.
We will not work with your competitors.
Great design is something all websites should have, but without great content your website will not be found. You need great content to attract the right customers to connect with your business.
WordPress is a globally popular system that allows anyone with experience of the system to support your website. It also provides access to all of the latest website features and functions without the need for excessive coding.
This means we can rapidly update designs and add new features to the site for you. Older companies in Taiwan like to code websites themselves without using a system like wordpress as this stops anyone else from being able to maintain the site in the future.
This old method also makes websites very difficult and expensive to update with new features.
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